The importance of YouTube analytics is that it shows you what’s actually working… and what’s keeping your channel stuck.

(If you want to understand how it works better, click here.) 

And beyond impressions and views, the real metric that makes or breaks your growth is RETENTION.

Here’s the exact 3-part formula top creators use to increase retention:

  1. Hook → Those first 5–30 seconds matter the most. 

Your job is to pull the viewer in and make them curious about what exactly they are getting.

  1. Retain → Keep them locked in with storytelling, pacing, and your unique style. 

This answers how your video is different enough to keep me watching.

  1. Payoff → Deliver the value you promised. 

Give them a reason to stay till the end and even click on your next video.

That simple framework took me from struggling to get views… to generating thousands of views consistently.

And it’s the same thing the biggest creators use every single day.

Talk soon,

Tayo

PS: Honestly, there’s more depth to those frameworks.

If you want to master the art of storytelling and consistently hit 50–60% retention rates on your videos…

Then, you’ll want to check this out.